Privacy & Security

Privacy & Security BIANA BV

Telephone: +31 6 5204 1646


Trade Register: Chamber of Commerce Amsterdam

Registration Number:  KVK# 64541215

VAT number: NL855710780B01

BIANA BV respects the privacy rights of its online visitors and recognizes the importance of protecting the data it collects about them. A privacy policy applies throughout our company to the collection, storage and use of the data you provide us.

If you are not yet 18 years old, you are required to inform a parent or guardian about BIANA's privacy policy and terms and conditions and to obtain their consent before you can register with BIANA or place an order.

Why this privacy statement?

We process your personal data for our services. We attach great importance to your privacy and we will treat this personal information confidentially and with due care. Personal data is processed in accordance with applicable regulations such as the General Data Protection Regulation. In this privacy statement we would like to inform you further about this.

Applicability of privacy statement

This privacy statement provides information about the processing of personal data of its customers and visitors to its website by BIANA. This privacy statement does not apply to third party websites, such as websites or apps to which BIANA refers on its website and in its mailings. BIANA recommends consulting the privacy policies of these third parties on the relevant websites.

In which way do we collect personal data?

BIANA can receive information from you in the following ways:

  • Direct from you: for example, by entering into an agreement with us, making a purchase, if you contact us by e-mail, telephone or in writing, or by subscribing to our newsletter.
  • Via our website: for the improvement of the BIANA online experience, among other things, we collect various data via our website, including through the use of cookies.
  • Via third parties: we can use the services of third parties. These third parties then act on behalf of BIANA. This privacy statement also applies to the data collected via these third parties when they act as a processor for BIANA. We are not responsible for the collection of data that is not commissioned by BIANA. We refer you in this regard to the privacy policy of these third parties.

What personal information do we collect?

BIANA can process personal data about you, because you use the services of BIANA, and / or because you provide this to BIANA when you complete a contact form on the website. BIANA can process the following personal data:

  • Contact and account details - such as name, address, zip code, city name, telephone number, e-mail address and login details provided by you.
  • Payment and invoice details - if you make a purchase from us, we would need payment instructions.
  • Website and app data - such as IP address, traffic and location data, internet browser, surfing behavior and information about the use of our website (s).

For what purposes do we collect your personal data?

BIANA uses acquired personal data in the first instance to handle the purchase of the customer in the context of our services and for internal administration. More specifically, we ask you to share your personal data with us for the following purposes:

  • The handling of payments.
  • Telephone or e-mail contact to perform services.
  • The delivery of goods.
  • Informing about (the change of) products and services.
  • Sending newsletters.
  • Applying and implementing legal obligations.

BIANA can send newsletters by e-mail. If you no longer wish to receive a newsletter, you can use the unsubscribe link at the bottom of the newsletter.

With whom do we share personal data?

BIANA may share your personal data with other parties to the extent that this is necessary for the implementation of the purchase transaction concluded with a customer, or on the grounds of a legitimate interest. You can think of providing information that is necessary for the execution of payments, the delivery of goods, and sending newsletters etc.

BIANA does not sell your personal information to third parties.

BIANA may be obliged to provide your personal information due to a legal obligation resting on BIANA and / or in response to requests from authorities.

How long do we keep personal data?

BIANA does not store your data for longer than necessary for the performance of the agreement or the purposes for which the data were collected. Unless a data subject indicates that his or her personal data must be deleted earlier, for example because a data subject deregisters, etc.

Newsletters subscription

If you wish to receive our newsletters, you just give us permission to send you our newsletters by entering your email address in the appropriate box on the website or on a form during sales events. In all sent mail, BIANA can be clearly identified as the sender, in accordance with European anti-spam legislation. We offer you the opportunity to cancel services at any time (opt-out). Every newsletter that we send contains an opt-out option. If you have questions about our newsletter, or want to be removed from the address file, you can send an email to


What are cookies?

Our website uses cookies, which store technical information. Cookies are small information files that a website leaves on your device, with which your activities within our website are tracked. Most browsers are automatically set to accept cookies, but you can prevent that by changing the settings of your browser. If you do not wish to receive cookies, you can still use most of the features of our website, including purchasing items.

Examples of technical information than can be stored:

  • the IP address of the visitor;
  • the date and time of the visit;
  • the URL of the referring site (the site from which the visitor comes);
  • the pages visited on our website;
  • information about the browser used (type and version, operating system, etc.).

Technical information and cookies are used by us to facilitate your visit to the website and to optimize the performance and user experience of the website. Cookies can be placed both by BIANA itself and by other parties with whom BIANA cooperates. Below is an overview of the various cookies that are placed via the BIANA website:

  • Functional cookies

    BIANA places cookies that are necessary for the website to function properly and to provide a requested service. These cookies are used to store certain user and preference settings, to store any login data and to optimize the user-friendliness of the website.

  • Analytical cookies

    BIANA uses analytical cookies, such as cookies from Google Analytics, which collect information about the use of the website. This determines, among other things, the number of website visitors, the pages visited and the duration of their stay. The data collected is used to improve services and optimally match the content of the website to the wishes and needs of users.

  • Tracking or advertising cookies

    Tracking cookies are cookies that collect data about the (internet) behavior of the user of the website. These tracking cookies are used to allow the user to make optimal use of our website. For example, these cookies are used to record information about the visit so that relevant information can be used for the user's convenience during a subsequent visit by, for example, already filling in forms or offering advertisements that match the (search) profile of the user.

Disable cookies

Most browsers are set by default to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, it is possible that some functions and services on our and other websites will not function correctly if cookies are disabled in your browser.

Social media

On our website you can share information via social media, via the available social media buttons. The relevant social media can place cookies via these buttons. We have no influence on the use by those parties. These parties are themselves responsible for the use and provision of data obtained in this way. The privacy policy and general terms and conditions of the relevant social media apply to this use.

Personal Data

How your personal data can be used and shared.

BIANA may share your personal data with other parties to the extent that this is necessary for the implementation of the purchase transaction concluded with a customer, or on the grounds of a legitimate interest. For example, providing information that is necessary for the execution of payments, the delivery of goods, and sending newsletters etc.

BIANA does not sell your personal data to third parties.

BIANA may be obliged to share your personal information due to a legal obligation resting on BIANA and/or in response to requests from authorities.

How can I change my personal data?

Via the e-mail address you can submit a written objection to the use of certain data by BIANA, or requests to inspect, correct and / or delete your (personal) data. Upon written request, any corrections communicated by you will be processed. BIANA will respond to your request as quickly as possible, but within four weeks.

Complaints about the use of personal data can be directed to BIANA or to the Dutch Data Protection Authority

How does BIANA protect my personal information?

BIANA considers the protection of your personal data very important. BIANA therefore uses appropriate technical and organizational measures to prevent abuse or theft. Only professionals have access to your data and are bound to confidentiality.

If you still have the impression that your data is not properly protected or there are indications of abuse, or if you want more information about the protection of your personal data, contact BIANA via

Questions or Complaints

If you have questions, comments or complaints as a result of this privacy statement or about the way in which BIANA handles your personal data, you can contact us by e-mail at

Extra information

We would like to point out that this policy applies to BIANA and / or its subsidiaries, but not to websites of other companies or organizations to which we may be linked. Make sure you have read the Privacy Policy of such other companies or organizations before submitting any personal data. In addition, BIANA may from time to time employ third parties to collect personal data on behalf of BIANA. In such cases, those third parties are bound by confidentiality agreements and are instructed by BIANA to comply with our Privacy Policy as set out above.